CINCINNATI.COM / NKY.COM
PROVIDED PRESENTATION AND CONTENT OVERSIGHT by assimilating online curators within a traditional News Desk operation.
- Copy editors and designers learned the basics of editing and writing headlines for a digital audience, story cycles, daily analytics and search-engine optimization.
- Digital producers gained more knowledge about editing copy and writing poignant headlines.
REPORT FOR NEWS,
POLISH FOR PRINT At forefront of digital assimilation and product launches My team of six digital producers was charged with content curation, reader commentaries and Omniture analytics. We cross-trained with copy editors to narrow knowledge gaps that existed on both sides. Usually on receiving ends of webinars, but mostly we already were ahead of the game being promoted by corporate at any given time. Responsible for Cincinnati.com, NKY.com, as well as a host of niche sites that came and went. |